Thursday, May 31, 2012

Coming in June 2012!

There will be a virtual book tour to celebrate the launch of this book in June. See the tour schedule at
You are cordially invited to come along with the author as she stops
by more than twenty blogs. At each stop, she will feature audio clips,
video clips, written interviews, links to radio interviews, book
excerpts, media releases, and content-rich articles. Visitors get to
read something new each day as they follow the book tour from blog to
blog. If you would like to be reminded about the blog tour, please join our mailing list.

The Kindle version and paperback of Shifting into Purer Consciousness ~ Integrating Spiritual Transformation with the Human Experience is now available on Amazon.

Coming in July 2012!

Coinciding with the release of Shifting into Purer Consciousness, will present a telesummit for integrating spiritual transformation with the human experience. Featured panelists include SSuzanne Grandon, Dr. Susan Allison, Kristen Ann, Susan Taylor Shier, Dr. Caron Goode, Rick DiClemente, Lisa Barnett, and other experts in the spiritual shift we are experiencing as we develop our souls and planet to a new level of consciousness.

The topics to be addressed in this telesummit include ascension, oneness, near-death and spiritually-transforming experiences, walk ins/soul exchanges, working with ascended masters, immortality, the light body, and much more about integrating frequencies and the ascension process.

There will be two speakers each week for five weeks. One speaker will make a 25- to 30-minute presentation at 2 PM USA Central Time, (8 PM UK, noon Pacific Time). Then, a second speaker will make a 25- to 30-minute presentation at 2:35 PM Central Time. (Find your local time for this event by using the World Time Zone Map).


2:00 PM Central Time (UTC-6) – "Are You Having Ascension Symptoms?"

Yvonne Perry outlines some of the symptoms people are having in response to rapid spiritual transformation. She will teach how to reconnect to the Divine I AM Presence within to reduce discomfort and renew your mind.

Yvonne Perry is the author of Shifting into Purer Consciousness ~ Integrating Spiritual Transformation with the Human Experience and Whose Stuff Is This? Finding Freedom from the Thoughts, Feelings, and Energy of Those Around You. She holds a bachelor’s degree in metaphysics from the American Institute of Holistic Theology and provides personal coaching for spiritual seekers. The host of We Are One in Spirit Podcast, she enjoys speaking about a wide variety of topics to help people realize their own creative power. h

2:35 PM Central Time – "Be Guided by Your Higher Self"

How to connect with your higher self in the heart space. This session will include a meditation to demonstrate how to be at peace no matter what is happening in our world; know who to trust and what to do next based on your own inner teacher and your own divine self!

Santa Cruz therapist Dr. Susan Allison has a doctorate in Transpersonal Psychology and has maintained a private practice for 20 years. She currently works with individuals and groups to bring about healing, using traditional therapies, as well as hypnosis, process therapy, shamanic journey, and energy medicine. Susan is also an ordained and licensed interfaith minister who loves to offer prenuptial counseling and perform wedding ceremonies.
  The published author of three books:Conscious Divorce, Ending a Marriage with Integrity (Three Rivers Press), Breathing Room: The Leaving of a Marriage (Park Place) and Empowered Healer: Gain the Confidence, Power, and Ability to Heal Yourself (Balboa) Susan inspires readers to become involved in their own recovery process.
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2:00 PM Central Time – Kristen Ann Speaks about Preparing for the Transition

This point in time is like no other in the entire history of this planet. The course of human events have all been leading up to an immense transition happening in our very near future. This is a point of destiny that we have all planned to be here for. Kristen Ann will share an understanding of what is coming and why so that we can be prepared. Understanding eliminates fear and uncertainty and allows us to move forward with determination and confidence.

Kristen Ann has studied metaphysics and spirituality all her life. Since a near-death experience in childhood, she has known that there is much more to life than what we see. In the mid-1970s she studied the findings and spiritual science of the profound clairvoyant Rudolf Steiner. Since then, many other individuals with in-depth knowledge have crossed her path, creating an understanding both of the significance of this pivotal point in time as well as details of the coming transition. Kristen's book, Exploring Sacred Space: A Vast Quest is full of revealing information that people need to understand in order to be prepared for this immense point of destiny. See

2:35 PM Central Time – "Live From The Depth of Your Soul Gifts"

Susann Taylor Shier will open the Akashic Records of your Soul to access your magnificent strengths and purposes as a guiding light for your life. Be with her special guides, "The Beloveds," to experience the joy that comes with connecting to your soul's wealth.

Susann Taylor Shier is a highly established and exceptionally gifted author, speaker, and intuitive counselor who teaches you how to access and live from the magnificence of your soul gifts, strengths and purpose in this world. Susann is committed to inspire the revelation of each person's heart and soul. Speaking from her heart and channeling her incredible resources, Susann guides you to come alive to the power of your magnificent self in her book trilogy: Soul Mastery - Accessing the Gift of Your Soul; Soul Radiance - Bring Your Soul Riches to Life; and Soul Reunion - The Return Home from Separation.

Susann presents Soul Mastery, Soul Radiance and Soul Reunion workshops, book events, trainings and teleclasses, as well as her renowned “Learning to Read the Akashic Records” and “Soul Clearing” trainings. She has been a guest radio show host on the esteemed World Puja Network and on numerous international radio shows, across the United States and the BBC.
If you're ready for your life to be YOUR creation and need an exceptional guide to awaken to the authentic power waiting for you, contact Susann today at her website.

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2:00 PM Central Time – "Walk-ins and soul exchanges"

A walk-in is a spirit who takes up residence (with permission) in the body of a soul, the walk-out, who wants to leave the Earth plane. Rather than having a healthy body die, another soul steps in and picks up where the first soul left off. This event, also referred to as a soul exchange, is a pre-incarnation agreement or a spiritual partnership between souls who are helping one another evolve. A soul exchange is always done with cooperation of both souls, and may occur during a near-death experience, while unconscious or under anesthesia, or while asleep.

Dr. Caron Goode, NCC, DAPA is the founder of the Academy for Coaching Parents International, the first global online school for training and certifying Parenting Coaches in supporting families through parent coaching or to receive a first-class, leading-edge parenting education. She has positioned the Academy for Coaching Parents International at the forefront of the global parent coaching movement to support connection

2:35 PM Central Time – "Go In Peace ~ Return in Enlightenment"

SSuzanne Grandon speaks about ETs, ascended masters, and other beings of light here to help the planet and humanity ascend.

As an Ambassador to the Universe, SSuzanne has been working with Extra Terrestrials, Ascended Masters, Celestials, and other transdimensional Light Beings continuously for forty years, following a life-altering consciousness expanding experience in 1972. She will share experiences and guidelines for expanding higher consciousness communication as well as significant interactions that are taking place now to assist humanity in attaining peaceful transitions as we continue to ascend

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2:00 PM Central Time – "How to Live a Spiritual Existence While Attending Earth School."

Going to Earth School can be a challenge with a curriculum that includes planetary shifts, changes in relationships, health challenges, and so much more. Find out what you can do to strengthen your relationship with Mother Earth so that you, too, can enjoy spiritual bliss.

Harriette Knight is a master healer, psychic-medium, author of CHAKRA POWER! and GEMSTONE POWER!, and Host of Harriette Knight's Psychic & Healing Hour on Blog Talk Radio. Her positive outlook on life and intuitive abilities have helped many people learn how to live a fuller and more purposeful life. Harriette's Reconnective Healing practice has helped to heal clients from around the world.
2:35 PM Central Time – Is Immortality Possible?

The body does not have to die—it can ascend into a light (glorified) body as Jesus Christ and other ascended masters have proven. Our thoughts and beliefs greatly affect our health and everything we experience in life. The way to bring about any outward change is to reprogram the mind and dissolve the death “urge,” rather than unconsciously committing slow suicide with our fear-based beliefs. We can choose conscious or unconscious death and reincarnation, or physical immortality which means to incorporate the body into the conscious life of the eternal spirit.

Leonard Orr is best known for developing Rebirthing-Breathwork, a  technique of breathing that can help one to overcome the trauma of
being born. He is also the author of more than 30 books on spiritual topics, including immortality. When he converted to Christianity and started to read the Bible, he took Jesus' words ("He who believes in me shall never taste death.")literally, that anyone who believed in Jesus would not die. His search for truth about everlasting life led him to India where he used several tests of authenticity to satisfy claims of age. He met at least eight people older than 300 years.

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2:00 PM - "Clearing and Permanently Erasing Karma"
Lisa Barnett (info forthcoming)

2:30 PM - "Planetary and Astrological Alignment for December 2012"

The time has come for humanity to comprehend the full brilliance of the zodiac’s grand design. The energies that comprise each of us are the very same energies that make up the whole universe. Learn how the stars are lining up to support our shift into purer consciousness.

Rick DiClemente has practiced astrology for 35 years, and has presented numerous lectures, classes, and workshops. Widely known as a “way shower,” he blends math-science and spiritual-psychic ability with empirical knowledge in order to reveal the multi-faceted story in each chart. Rick’s intuitive-astrological readings are like a sit-down with a trusted friend who has your ultimate best interests at heart. At the same time, he brings alive the applied discipline of consulting
with the cosmos for timeless wisdom that helps others better understand
themselves, their relationships and their lives

Rick is the author of The Exquisite Zodiac, which reveals how every facet of the zodiac works in
sync, and how we can apply the entirety of its intelligence and wisdom
in a practical way.

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Listeners will also receive these bonuses!

A message from the Beloveds (Susann Taylor-Shier)
A free 10-minute evaluation call with spiritual coach Yvonne Perry (

Shifting into Purer Consciousness ~ Integrating Spiritual Transformation with the Human Experience is a follow up of Whose Stuff Is This? Finding Freedom from the Thoughts, Feelings, and Energy of Those Around You written by Yvonne Perry.

Friday, May 25, 2012

Freelance Success is Defined By the Relationships You Build

By Nick Usborne
One of the mistakes many freelancers make when trying to market their businesses is to misunderstand the definition of a business “relationship.”

• Sending a tweet does not establish a relationship.
• Having someone Like you on Facebook does not mean you have a relationship.
• When someone leaves a comment on your blog, it doesn’t mean you have a relationship.
• Talking with a prospect on the phone does not mean you have a relationship.
• Completing that first job for a client does not mean you have a relationship.

What you have is a start, the beginnings of a relationship. Even having completed one project for a client equates only to having survived a first date.

However, the growth and success of your freelance business depends on strong relationships.

Let’s look at two imaginary freelancers.

Jack – Freelancer #1 … who doesn’t build deep relationships.

Jack is a talented copywriter and gets pretty good fees for the work he does. But he spends a lot of his time on outbound marketing, trying to get the next few jobs by jumping up in front of new prospective clients.

He’s a good salesperson, so he converts a reasonable number of the strangers he approaches for work.
But this is what he does, week by week … he does work and he looks for work.

In fact, he spends too much time on his outbound marketing. This cuts into his billable hours. He also finds it hard to raise his fees, because he has no trusted, deep relationships, and has been unable to establish any kind of authority status.

Frank – Freelancer #2 … focuses on building a few solid relationships.

Frank really likes to get to know his clients. And he really takes care of them. He sends them gift baskets at Christmas and he meets them face-to-face when he can.

He also follows up on every project, and lets his clients know he is available 24/7.

Actually, he really likes his clients, and they have become an important part of his life. These relationships mean something to him. As a result, he does his best work for them, and is perceived as being part of the team.

This means Frank doesn’t have to spend much time prospecting for clients. No cold calls. No panic promotions to fill gaps in his work schedule. His clients come back to him again and again. And his new clients are almost all referrals from the few, happy clients he works with.

His billable hours are about double what Jack manages. And his fees have gone up consistently over the years. His clients don’t object, because they see the huge value he brings to their companies.

Redefining relationships in your business.

It’s great to have your tweet retweeted by a prospective client. Don’t get me wrong. And it’s good when a prospect comments on your Facebook update or your Google+ post.

But what you have established is a tenuous, delicate connection, not a relationship. It’s just a start.

The next step is to strengthen that connection by taking your communications to the next level … by email or by phone.

By all means, create dozens of connections with prospects. But then your job is to choose the most promising of those connections and transform them, step-by-step, into real relationships.

To make a six-figure income as a freelancer, year after year, all you need is three or four strong, enduring relationships.

My own story …

Back when I was a direct-mail copywriter, in the UK and then in Canada, I never had more than three or four clients, and barely spent any time on looking for new clients. I was Frank. I was always being given more work by my existing clients, and new clients came to me by referral.

When I started out as an online copywriter, I spent a few years as Jack. I spent way too much time looking for new clients, and not nearly enough time deepening my relationships with the clients I had. Bad move. I still made six-figures, but had to work a lot harder to keep the revenue up.

Over the last five years, I have moved back to being Frank. Most of my income now comes to me through three partner companies. The people I work with in those companies have been my clients, and friends, for about 10 years.

Wrapping it up …

First, understand the difference between a casual connection and a relationship.

Then, identify the connections with the greatest potential and work hard to transform them into real relationships.

Finally, nurture those relationships, and take care of your core clients.

Do that, and you’ll make six-figures without all the stress and anxiety associated with constantly having to go out and find new clients.

This article appears courtesy of American Writers & Artists Inc. (AWAI) The Writer’s Life is a free newsletter that gives you opportunities that enable you to live life on your own terms. Whether you’re looking for a new career, looking to make some extra money on the side, or looking for an easy work-at-home career, there is an opportunity at AWAI that’s right for you. For a complimentary subscription, visit

Thursday, May 24, 2012

A Book to Help Spiritual Seekers Understand End Times

Metaphysical author, Yvonne Perry releases a book to help mystical seekers manage symptoms of rapid spiritual growth and understand the end of the Piscean Age.

After more than a year of success with her groundbreaking and best-selling book, Whose Stuff Is This? ~ Finding Freedom from the Thoughts, Feelings, and Energy of Those Around You (, Yvonne Perry is releasing a follow-up book to help those who are experiencing physical and emotional symptoms during the current planetary awakening as we enter the Age of Aquarius.
If you have been experiencing strange body sensations, headaches, fatigue, depression, panic/anxiety attacks, hot flashes, increased emotional responses, or have noticed that your psychic abilities are opening up, you may be one of the millions of people who are spiritually growing faster than your physical body can tolerate. What you are experiencing is a normal response to spiritual changes. These are known as ascension symptoms, which also include changes in careers, sleep patterns, and dietary preferences.

In this time of social, economic, and political unrest many people are in crisis, strapped with fear, and stressed to the limit. Some have lost jobs and financial security; there’s an upheaval in government systems worldwide; the global economy could topple in a heartbeat; the religious institutions we once looked to for guidance are wrought with deceit; our youth are rioting; health issues are escalating; and relationships are failing. Why does our world seem to be going crazy? Is this the prophesied end of time?

Undoubtedly, we are living in a crucial time in world and cosmic history. Perry’s book explains what is going on in the universe, our planet, and with ourselves as we are encountering a vibrational increase, which is creating tsunamis, earthquakes, floods, hurricanes, global warming, and volcanic activity throughout the Earth. Addressing many end-time prophecies, Perry concludes that the next phase of human development depends upon what is held in our individual and collective minds; for it is there that we co-create our reality.
“Everything is being shaken from within,” says Yvonne Perry, the author of a new book titled Shifting into Purer Consciousness ~ Integrating Spiritual Transformation with the Human Experience. “It may feel or look bad during the process, but patriarchal world systems and our old way of thinking are breaking down in order for us to create something new. A lot of what we are experiencing is our unresolved personal issues and cellular memory being pushed up and out as the ‘separation mindset’ comes to the surface to be healed.”

“Shifting into Purer Consciousness is astonishing in its breadth and depth of knowledge in what it means to be a spirit being in human form at this particular time,” says Steve Brannon, an interfaith spiritual minister. “Never will we find as truthful and candid a discussion of the human condition and ascension consciousness. One must admire the freedom with which the myriad of spiritual experiences and paths to a purer consciousness are described. Within these pages, we discover vital guidance to help us in finding our way. For religions fail us but God provides our spiritual food in grace and abundance.” Brannon is the author of The Two Agreements: A Good News Story for Our Time.
Yvonne’s book will be launched with a virtual tour in June. You are cordially invited to come along with the author as she posts audio/video clips, written and recorded interviews, book excerpts, and content-rich articles on more than twenty blogs. The virtual tour will be followed by an ascension training telesummit in July 2012. Topics to be addressed in this telesummit include global awakening, oneness, near-death and spiritually-transforming experiences, walk-ins/soul exchanges, working with angels and ascended masters, immortality, DNA restructuring, the light body, merkabah, integrating cosmic frequencies, and managing ascension symptoms. See for details about the tour and training sessions.
Read reviews and endorsements for the book, sign up for the free telesummit, and see the virtual tour schedule at


Contact: Yvonne Perry
Email: writer [at] yvonneperry [dot] net

Tuesday, May 22, 2012

Poetry & Prose Corner

Administrative Professionals’ Day

by Rita Janice Traub

Years ago, the teenaged worker was promoted to s*y. “I’d rather stay a steno,” she protested. “S*y means somewhere there’s a boss,” she explained. They smiled at her earnest child’s face. On S*ys’ Day the boss took the girls out to a real restaurant to nibble daintily at the Special Luncheon. On returning, they found each desk adorned with a small vase, in it a fresh sweet red rose. But the teenager’s rose mysteriously withered within the hour.

Gradually, everybody realized the s*y term just wasn’t cool. Way too feminine. People even said it with a wink, so you’d know the girl being referenced was something other than a bona fide s*y. And members of the opposite sex who worked as s*ies felt demeaned, preferring to call themselves “assistants.” So the offensive term was finally sunsetted, replaced by a cumbersome mouthful, “administrative professional,” mercifully shortened to “admin.” Workers no longer are called “girls” and “boys” as in days of yore. Offices are more diversified, not as gender- and race-specific as in decades past. For some arcane reason, U.S. Cabinet posts retain the S*y word.

Yet subservience survives and thrives in the digital age. Luncheons are yearly held, red roses adorn desks, cubicles have impenetrable glass ceilings. And the ex-teenager still sees that day through a cataract haze of pink bitterness. On her walker tray is an imaginary vase with an imaginary red rose, which she kills with one imaginary smile.

Monday, May 21, 2012

Virtual Book Tour Schedule for Shifting Into Purer Consciousness

Here is the line up for Yvonne Perry's virtual tour for her new book, Shifting into Purer Consciousness ~Integrating Spiritual Transformation with the Human Experience.
Register to get a reminder about this event by filling in the form below.

Also on Thursday, July 05, Shifting into Purer Consciousness Ascension Training Telesummit starts. There will be two speakers each Thursday throughout July sharing important info to make the shift easier. See for more information.

Register to get a reminder about this event by filling in the form below:

Shifting into Purer Consciousness ~ Integrating Spiritual Transformation with the Human Experience is a follow up of Whose Stuff Is This? Finding Freedom from the Thoughts, Feelings, and Energy of Those Around You written by Yvonne Perry. See for more information. Personal coaching available at

Saturday, May 19, 2012

THE Event for the Writing Industry is Back!

Promo day is an annual event for people in the writing industry dedicated to promoting, networking and learning. This years event will take place on Saturday 19th May 2012 at the brand new website

The online event organized by Jo Linsdell has evolved since its humble begins on the writers personal website and grown into a world recognized event attracting thousands of visitors from around the globe.

The 2012 event promises to be the best yet with the launch of the new website and internationally renowned workshop presenters. The program is filled with fabulous and knowledgeable presenters and workshop topics are ones you can sink your teeth into. You'll be sure to come away with valuable connections via the networking areas and have opportunities to promote your own work and services throughout the day.

This unique event is completely free to attend and registration is now open via the website homepage. Once you're signed up you will be emailed the password to gain access to the forums where the conference takes place.

Since its inception in 2007, Promo Day has been incredibly successful and is a 'must-attend' for everyone in the writing industry.


Jo Linsdell
Founder and Organizer of Promo Day

Tuesday, May 15, 2012

WITS Book Reviews May 2012

The Two Agreements
By: S.L. Brannon
Publisher: CreateSpace (October 15, 2011)
ISBN-10: 1461171598
ISBN-13: 978-1461171591
Reviewer: Dana Micheli

The Christian that Came in From the Cold: Steve Brannon’s The Two Agreements offers a New Path to God

Historically, in times of crisis people have turned to their religion. But what happens when people have problems and questions that their church is either unable, or unwilling, to address? This impasse is the cause of the growing rift we are seeing in fundamentalist Christianity. Millions of people, particularly the young, are leaving the church in droves. They hunger for a closer relationship with God and are tired of being told “they don’t believe strongly enough” if they have questions about the traditional interpretation of the Bible. Some of these questions are nearly as old as humanity itself, and although many remain unanswerable to us on this plane, their exploration is something that must be attempted if we can hope to understand our Divine purpose.
In this incredible new book, The Two Agreements, Dr. Steve Brannon reinterprets the New Testament and sheds light on the true nature of Christ’s life and work on earth. Brannon explores Jesus’ journey as he walked between two worlds—the relative existence of human life, and the absolute world of love, unity, acceptance and perfection created by The Source. But perhaps even more important, the book also chronicles the origins of “the Lie”, introduced in the story of Adam and Eve, which has been used for centuries to illustrate man’s inherent “sinful” nature and his separation from God.

The Two Agreements is also a companion of sorts to Brannon’s work as a spiritual counselor/coach. Licensed as a minister at the age of 19, Steve planted a fundamentalist Christian church soon after. But over time, he began to feel a need to know Christ in a way that Christian dogma did not seem to allow. After much soul-searching, he began a slow, painful extrication from organized religion that led to his transformation as a true follower of Jesus.

Today, Steve’s interfaith ministry specializes in helping those with mental health challenges develop their spiritual lives. He hosts two weekly groups: one is for patients at a mental health facility; the other is open to the public, for individuals suffering with mood disorders, as well as their close friends and families. Both groups are comprised of a plurality of faiths.

The Two Agreements is an invitation to a new level of spiritual awareness. It opens a door to a new consciousness and most importantly, a deeper relationship with God and with each other.

Walk Ins/Soul Exchange
Author: Karyn K. Mitchell
Mind Rivers, 1999
ISBN: 978-0964082243
Reviewed by Yvonne Perry

A psychologist discovers that her patients are revealing a phenomenal event in their lives in which the soul born into the body has left and a new soul has taken up residence. Not like a possession, it was done with full permission and cooperation at a soul level, but the changes it created in the person's 3-D experience was quite disturbing until they had the knowledge of what had happened.

With that knowledge one can begin to put the pieces together and get on with life.

If you think this might have happened to you, Mitchell gives helpful information such as common characteristics of a walk-in and what a soul braid or twin flame is. A portion of the book shares the stories of these patients and what went on during their sessions.


The 5 Minute Motivator
Author: Eric Kaplan
Red Willow Publishing (November 15, 2011)
ISBN-13: 978-1936539413
Reviewed by Yvonne Perry

One thing I enjoy about Eric Kaplan is his ability to tell entertaining stories and list quotes or sayings that stick with you and help illustrate the valid point he is making. The 5-Minute Motivator has tons of these examples, interlaced with humor, that make this book an interesting read as well as informative. This manual can be used to get organized, get clear on your goals and objectives, and get on track with all life has to offer.

Clear concise steps and tips to get even the worst procrastinator in gear. So, grab this book and step on the gas—just make sure the brake is not locking one of the wheels. See Chapter 23 for that story!

Friday, May 11, 2012

6 Ideas for Writing a Successful E-book

by Mindy Tyson McHorse

Here at the Wealthy Web Writer, we’ve talked a lot lately about the many benefits of writing an e-book:

• It’s a major credibility booster
• It typically means a 100% profit margin
• You don’t have to store inventory
• There’s no hassle over shipping or printing costs
• E-books make an excellent passive income stream, potentially creating thousands of dollars a year in extra cash

But, because there are so many benefits, there are a LOT of e-books out there … and a lot of them are bad.

So, how do you write an e-book that stands above the rest?

Below, I’ve laid out six steps you can take to ensure you create and structure a quality e-book that brings you both value and profits.

#1: Decide why you’re writing an e-book in the first place

If your sole purpose for writing an e-book is to make money, you’re missing out.

After all, the best e-books (and the ones that sell well over time) are the ones that satisfy a genuine need.

Before you write your first word, commit to creating the best product you can. Resolve to help your buyers solve a problem or satisfy a need, and make sure you know your topic well (or at least make sure you can research it well).

A poorly-written e-book will not only fail over time, it could also come back to haunt your reputation indefinitely.

#2: Think hard about your topic

Your e-book topic plays a major role in whether it’ll sell and pretty much decides whether you’ll pull in any revenue.

The first rule of thumb is to write about something you know. After all, your audience is likely to be educated on your topic and will see right through you if you pull all your information from a quick Internet search.

So, think about what you have to offer that provides the biggest benefit to others.

Beyond that, one of the smartest steps you can take is to find out what your readers want to know.


Ask them. Use surveys and ask direct questions. Look for clues in blog comments or on forums frequented by your prospects.

It’s also wise to look for ideas on sites related to your topic. You might even study the social media streams or top blogs in your industry to find out what issues are big and what’s being promoted.

Pay close attention to topics that are hot-buttons for your industry.

Once you have a great topic, there’s just one final thing to remember:

Don’t put yourself in direct competition with someone who already wrote an e-book on the same subject. Come up with a new angle.

#3: Put together a writing plan

Even if you come up with the most marketable, saleable topic ever, it’s no good to you unless you actually write something.

The best advice for this step is to keep things simple. Write a little bit every day, and aim to have it done in a month. (I once tried to write one in a week and found that was a little too compressed … I recommend a month, minimum!)

If you get hit by “writer’s doubt,” tell yourself you’re really just repackaging information. You’re providing a service of convenience for your readers.

As a bonus, there are lots of different e-book creation tools and software packages out there. If you want a leg-up, plug “e-book software” into a search engine. Survey the tools available and see if one suits your needs.

#4: Include affiliate links inside your e-book

As long as your main focus is to provide excellent content to your likely customers, it’s fine to consider including affiliate links.

In fact, thoughtful affiliate links placed inside an e-book can improve the perceived quality — especially if they connect the reader to a service provider or product you genuinely recommend they try.

Your overall goal should be to make things easy on your readers. If you earn some income for your links beyond that, it’s all bonus.
#5: Create a quality PDF

A truly professional-looking e-book needs to be in PDF-format. Ideally, it’ll have bookmarks within the document so the reader can jump between sections (also known as the navigation pane for most PDF readers).

It’s a good idea to include a footer that’s consistent throughout the document, as well as tasteful graphics and enough white space so the content doesn’t feel cluttered.

Peppering your copy with lists, either numeric or bulleted, is also a good way to break up the content.

Along with that, include a short bio about yourself in the back of the book. And, before you convert the entire document to PDF format, check any hyperlinks you included to make sure they connect to the correct websites.

#6: Don’t be boring

This probably seems like an obvious tip, but it’s surprising how many e-books out there offer generic tips in a dull format.

If you’re going to do it, do it right. Construct your e-book with purpose and write about your topic as if you unequivocally know it’ll be a game-changer in your reader’s life.

To show your commitment to your reader, include testimonials within the book and throughout your landing page or blogs that promote the book.

Finally, give yourself plenty of time to edit and cut, revise and edit, then edit and cut again.

A Powerful Tool to Advance Your Web-Writing Career
If you put forth the effort needed to write and market your e-book, you’ll find it has a pretty high ROI.

Even better, e-books can be perennial products in your marketing arsenal: they’re easy to update and good information is always in high demand.

Make the effort to put your e-book together in the next 30 days and watch as it gives your web-writing reputation a big boost. Ideally, your wallet will get a lift also.

Visit the Wealthy Web Writer for additional tips on e-book creation. Check out this article for tips on marketing the final product and this article for guidance on finding a shopping cart and payment system.

This article appears courtesy of American Writers & Artists Inc.’s (AWAI) Wealthy Web Writer, a free newsletter for learning how to effectively write online copy and market products on the Web. For a complimentary subscription, visit

Thursday, May 10, 2012

Join Us for Part II of Our Interview with Apostle Kevin A. Johnson

Last week Apostle Kevin A. Johnson spoke with us about Dust Collector, his step-by-step guide to holistically transform your life. Today, the dynamic minister, author and counselor will discuss his follow up book, Sabotage.

Whereas Dust Collector focuses largely on our inner dialogue, Sabotage helps us rid our lives of outside negative forces. Unfortunately, these forces are not always obvious, so Sabotage teaches us how to spot the seemingly innocuous people or circumstances that can lead us down a negative path. He uses as an example the group of college friends that ask you to go out for "a few drinks" the night before a big exam. They probably don't mean any harm; like most college students, they just want to have fun. Johnson's point however, is that they lack focus, and if you put their agenda ahead of your own, you could be making a choice that will haunt you later on.

But Sabotage also covers much more serious issues, such as drug abuse and criminal behavior. It is a tool to help us combat the “spiritual terrorists” that are the source of fear, despair and pain. In order to do this, he feels, we must be positive in word, deed and thought.

Click here to listen to the podcast:

Apostle Kevin A. Johnson is a minister, counselor, and writer based in Nashville, Tennessee. He has a Bachelor of Arts in Theology and a minor in Pastoral Studies from the American Baptist Theological Seminary, where he graduated magna cum laude and was twice-named Who’s Who Among Students in American Universities and Colleges. He also received special recognition for outstanding service by former Tennessee Governor Don Sundquist.

In addition to his ministry, Apostle Johnson and his wife Terrah own and operate Just Breathe Ministries, LLC. They have five children. To contact Apostle Johnson or learn more his work,visit or email him directly at

Sabotage is available on Amazon, Barnes & Noble, and AuthorHouse.

Tuesday, May 8, 2012

Editor's Corner May 2012

Welcome to another issue of Writers in the Sky Newsletter. I’m glad to have you as part of our interactive community of writers, editors, and book marketers.
I have the draft version for the cover of my book, Shifting into Purer Consciousness ~ Integrating Spiritual Transformation with the Human Experience, ready for you to see. Vickie B. Majors did a great job with painting the artwork for the front; and Rick Chappell put together a beautiful layout for the wrap. See the results and leave comments at

Thank you to those who responded to my invitation to endorse and review the advance reading copy of the book. I’ve put all these excerpts here:

I will be launching my book with a virtual tour ( in June and an ascension training telesummit in July ( I invite you to follow the tour and listen to the free calls. Register to get a reminder now:

Yvonne Perry,
Owner of Writers in the Sky Creative Writing Services

Monday, May 7, 2012

Tune in this Friday for Part II of Our Interview with Apostle Kevin A. Johnson

Last week Apostle Kevin A. Johnson spoke with us about Dust Collector, his inspirational guide to holistic transformation. This week, we welcome Apostle Johnson back to the WITS podcast to discuss his follow-up book, Sabotage.

With the same compassion he used in writing Dust Collector, Johnson’s new book teaches us how to banish negativity from our lives and embrace God's love. This negativity shows up in many forms, including drug and gambling addiction, as well as other destructive behaviors. Sabotage provides the tools to help us combat these “spiritual terrorists” that cause us to experience fear, despair and pain. In order to do this, Johnson believes, we must be positive in word, deed and thought. “Before defeat can occur in the physical world,” he says, “it first occurs in the mind. We must overcome this way of thinking and allow God to do the rest.”

Be sure to tune in this Friday to hear more about Apostle Johnson's extraordinary work!

Apostle Kevin A. Johnson is a minister, counselor, and writer based in Nashville, Tennessee. He has a Bachelor of Arts in Theology and a minor in Pastoral Studies from the American Baptist Theological Seminary, where he graduated magna cum laude and was twice-named Who’s Who Among Students in American Universities and Colleges. He also received special recognition for outstanding service by former Tennessee Governor Don Sundquist. In addition to his ministry and writing career, Apostle Johnson, along with his wife Terrah, owns and operates Just Breathe Ministries, LLC. To learn more about Apostle Johnson’s work, visit  or email him directly at

Friday, May 4, 2012

Writer and Comedian Melanie Vare Brings Her Hit Female Storytelling Show to Nashville

They say the truth is stranger (and funnier)  than fiction. If you want proof  of this statement, look no further than the work of comedian Melanie Vare.  For years, Vare has been making us laugh by sharing her hilarious, real-life stories on the stage and on her blog, The Nail Biter . Her show, That Time of the Month, convenes an incredible group of funny ladies (and 1 token male) for a potpouri of professional and very personal experiences. After bringing California audiences to tears (of laughter), she has taken TTOTM on the road...the southern route.

If you're in the Nashville area, be sure to check out the show this Sunday, and visit That Time of the Month  for their shedule, or to submit your own story.

You may recognize Melanie Vare (formerly Reno), from her appearance on Comedy Central, although she doubts it. She’s also been featured on The Moth Radio Hour and the podcast series, Story Worthy. Her blog, The Nail Biter, is filled with stories that will make you giggle and make you anxious. Melanie has been making audiences laugh for over a decade, and is forever committed to adding more humor to the world. Currently, she is working on a collection of stories, also entitled That Time of the Month.

Author Blogging 101: Widgets, Sidebars,and You

by Joel Friedlander
At some point in the mythic past, soon after blogging itself was invented, some enterprising web designer married the blog to a sidebar.

Sidebars—the narrow vertical area next to the text of a blog, on one or both sides of the text column—seem to be intrinsic to blogs.

Over the years, fashions in sidebars change like the length of women’s hemlines. Some years lots of bloggers have only one sidebar. Other years, the 2-sidebar look is in.

When I started blogging, my original design had one sidebar on the right. Now I’ve got sidebars on both sides.

These sidebars seem to be like a “junk drawer” or “utility closet” in some odd way. Everything you don’t know what else to do with gets thrown in there, and pretty soon you’ve got a right good mess on your hands.

Don’t get me wrong, part of the fun of blogging for a lot of people is being able to show their passions, their affiliations, and their activity.

Just from looking at the sidebars, you get a feeling for the blogger and what engages her, and you also sometimes get a feeling of what her refrigerator looks like, too.

Before you can make good use of your sidebars, here are a few terms we’ll be using to discuss this area of your blog:

Widget—A WordPress feature that allows you to drop a piece of HTML code into a special box in the WordPress interface. Once you save it, magically, a box or badge or list of posts will appear. These are widgets and you can get access to them on WordPress blogs through the “appearance” menu in your dashboard.

• Badge—A graphic that indicates an award, or membership in a group or network. These badges are usually displayed by widgets in the sidebar, and typically contain a link to another site.

Display Ad—Also a graphic placed in a widget to show in your sidebar, with a link to the advertiser’s site. There’s no real difference between ads, badges and any other graphic you put in a widget to display on your sidebar.

Feed—Any kind of automatically syndicated posts. For instance, every time you publish a new post to your blog, it’s added to your blog’s feed. You’ll frequently see Twitter posts in a sidebar widget, and they come from your Twitter account’s feed, and so on.

The Many Roles of Blog Sidebars

There are lots of things you can do with the sidebars on your blog. Some of these uses are intended as community building, since they will attract people with similar interests, or as evidence that your blog is worth reading.

Another use is “social proof,” and it can be a powerful motivator. If you show the number of people who subscribe to your blog, for instance, it can have an effect on people browsing your site. A large number suggests that a lot of other people find your content interesting. A small number might be “negative social proof,” implying that not many people were moved to want to be on your subscriber list.

This is a pretty good reason to hold off on some of these sidebar items until you’ve established yourself well enough to show browsers that you’re the real deal.

Here are some of the things you’ll find in bloggers’ sidebars:

Memberships—Badge or graphic that shows you belong to a network or group of some kind.
Awards—Badges issued by whoever gives out the awards, like Alltop or AdAge.
Counters—Show how many followers, likes, or subscribers you have, these widgets typically update in real time.
Opt in form—bloggers use these to invite people to join their email list, and the forms are usually provided by the email company you use to maintain your lists.
Recent/popular posts—another common widget that can keep readers on your site longer by displaying links to some of your best content.
Social media activity—widgets that display your Twitter feed are particularly popular.
eCommerce—if you have a product for sale, showing it and linking to a sales page is a natural use of your sidebar.
Internal links—if you have special pages on your blog, like a big resource list or contest you run regularly, you can link to them from your sidebar, making sure that the link shows up on every page of your blog.
Surveys/polls—there are widgets that will allow you to run a real poll, and change the poll often, from your sidebar.
Video—many bloggers have a “welcome” video, and this is ideally placed in your sidebar.
Pay-per-click ads—millions of bloggers make money from services like Google’s AdSense, and most of those ads go into a widget on your sidebar.
Blog roll—a common feature of blogs from the beginning of blogging, most bloggers run a list of favorite blogs in their sidebar.

I think you can see how each of these items helps to create an immediate impression on browsers who discover your blog. You’re giving them information about your network, things you like, who has recognized you and what kind of audience you have.

All this will help people to figure out if this is a blog they want to visit, explore, or forget about.

Later in this series we’ll talk about how to use all these elements to make the impression that will advance the aims you have for your author blog.

And I’ll show you step by step how to create your own widgets that can be placed in your sidebar, or given to other bloggers to place in theirs. These placements can have a great effect on your site’s search engine ranking and traffic, so watch for it.

Joel Friedlander is a self-published author and book designer who blogs about book design, self-publishing and the indie publishing life at He's also the proprietor of Marin Bookworks, where he helps publishers and authors who decide to publish get to market on time and on budget with books that are both properly constructed and beautiful to read.

Join Us for A Conversation with Apostle Kevin A. Johnson

Recently, we had the pleasure of speaking with Apostle Kevin A. Johnson about Dust Collector, his inspirational guide to living a Christ-centered life.  Apostle Johnson brought the same passion and positive energy to the interview as he does his books, ministry and family life.

Dust Collector explores the sins and sorrow universal to the human condition: addiction, drug dependency, broken marriages, and sadness. These painful experiences build up in our psyches and souls as “dust”. Johnson’s goal is to help people realize that while the dust may make them feel worthless, it has no impact on how God sees them. On the contrary, it gives Him something to work with. He will take this dust and turn it to gold, but first we must invite Him into our lives. The book provides a step by step method to holistically transform our lives through the love of Jesus Christ. But while it is an expression of Johnson’s life mission, he does not take credit for it. "God breathed life into every page of this book,” he said, “I may have typed the page, but it was He who provided the words that can free every person from the dust in their lives.”

Apostle Kevin A. Johnson is a minister, counselor, and writer based in Nashville, Tennessee. He has a Bachelor of Arts in Theology and a minor in Pastoral Studies from the American Baptist Theological Seminary, where he graduated magna cum laude and was twice-named Who’s Who Among Students in American Universities and Colleges. He also received special recognition for outstanding service by former Tennessee Governor Don Sundquist.

When he is not writing books or running his ministry, Apostle Johnson--along with his wife Terrah--own and operate Just Breath Ministries, LLC. They also have five children.
To learn more about Apostle Johnson’s work, visit or email him directly at Dust Collector is available at Xulon Press, Amazon, Barnes & Noble, and Google Books.

Click here to listen to the podcast.
Like what you heard? Tune in Friday, May 11 when Apostle Johnson joins us again to discuss his follow up book, Sabotage.

Thursday, May 3, 2012

WITS Announcements May 2012

As a subscriber to Writers in the Sky Newsletter, you are entitled to share your announcements with our readers. See guidelines at and send your material to us before the 24th of each month to make the next month’s issue. Anything posted in WITS Newsletter is also shared with our blog readers at

Contact to learn how you can add your tips for online promotion to the book marketing blog
The Dream Quest One Poetry & Witing Contest is open to anyone who loves expressing innermost thoughts and feelings into the beautiful art of poetry or writing a story that is worth telling everyone! Write a poem or short story for a chance to win cash prizes. Postmark deadline: July 31, 2012. All works must be original. Visit our website for details:
Read the first chapter for free and then decide if you want to download the 3-hour-long mp3 audio book of More Than Meets the Eye ~ True Stories about Death, Dying, and Afterlife for only $7.00 at
Dr. Charles N. Toftoy gave a talk to George Washington University's Society of the Emeriti last Fall. It was on publishing and e-books vs. hard copies. Publishing trends with predictions (all have come true so far), such as the fall of Border's were discussed. See two video trailers on Charles’ website at His second book  Eyes of Cold Case Killers, was published about two onths ago, which is a sequel to the first one, It's in the Eyes.
Summer applications are now being accepted for A Novel Idea. This summer, we are adding a Little Middle class for rising 5th and 6th graders.
Each story in The Sid Series ~ A Collection of Holistic Stories for Children focuses on life skills such as environmental awareness, helping others, being true to one’s self, overcoming fear, and following inner guidance.
Coming Soon: Chocolatour: Your Passport to Chocolate Culture of the World!

Doreen Pendgracs has been researching for this book since the fall of 2009 when she travelled to Belgium, France and Switzerland—three countries most known for their chocolate. She’s always been a chocolate lover, but the seed for the book was planted in January 2009, when Doreen was in the Dominican Republic and visited a cocoa plantation. This blog post talks about that experience: She’s been dialoguing her travels and premise for Chocolatour on her chocolate travel blog at Doreen also publish "Chocolatour News," an li-paper that connects chocolate lovers with chocolate movers and shakers at:
Doreen plans to publish Chocolatour in a series: The 1st edition will be out this fall and will focus on Europe and the UK. The 2nd will be out next year and will focus on the Americas and the Caribbean. And the 3rdedition will be out in 2015 and focus on Asia, Africa, Australia and New Zealand. She says, “Yes, I've eaten a lot of chocolate ... but there is much more left to experience!”
Whose Stuff Is This? Finding Freedom from the Thoughts, Feelings, and Energy of Those around You is a guidebook for empathic people who have been unknowingly carrying energetic burdens that belong to someone else. See all purchasing options at
The North American Institute for Oriental Studies will join the CoolSprings Festival of Arts and Culture. On Saturday May 19th the group will perform traditional music on one of the many stages set throughout the mall. They have very rich collection of books which can take your consciousness to next level and give relief from daily stress.

Local and national celebrities reading for a great cause...

Actress, photographer, keynote speaker, seamstress and designer, Daphne Maxwell-Reid creator of "Fresh Prints from Behind the Camera" will read to students during the 2012 CoolSprings Festival of Books. The"Celebrity Read Out Loud" places students, youth and those who are young at heart with mentors who take thirty minutes to read a book to an audience. This effort encourages listeners to read books weekly, as a part of the R2Books initiative. The program also donates 1,000 brand new books to students from Williamson, Wilson, Rutherford and Davidson Counties who otherwise might not have one.
Maxwell-Reid, best known for her portrayal of Vivian Banks (Aunt Viv) on the "Fresh Prince of Bel-air," will be a featured artist at the concurrently running 2012 CoolSprings Crafts and Art Festival. She will display and sell the first in her series of "Doors" photographs and the first edition of her book on "Doors". The Fresh Prints From Behind the Camera showcases her talent as a photographer and visual storyteller. Maxwell-Reid wife of Tim Reid, (Venus Flytrap) WKRP in Cincinnati and (Ray Campbell) "Sister, Sister," will have a display beginning Friday May 18th through Sunday May 20th at the CoolSprings Galleria.

More information, contact the Author Collective at or (313) 446-2262.

Wednesday, May 2, 2012

The May Issue of Writers in the Sky E-zine is Now Available!

The May issue of Writers in the Sky E-zine is now available! This publication provides a rich resource of articles and information about the craft and business of writing, publishing, and book marketing. Go to and scroll down to the archives and click the link to this month’s issue. It will download as a PDF. If you would like to get once-a-month email delivery of the e-zine, you may subscribe for free at

Tuesday, May 1, 2012

WITS & WAO Podcast Schedules May 2012

Writers in the Sky Podcast is a Nashville-based talk show about writing, publishing, and book marketing. An educational tool for people who want to learn more about the craft and business of writing, this show offers interviews with authors and writers, as well as the latest news about books currently on the market. You will also learn about publishing methods and marketing techniques as we interview publishers and publicists. Listen to archived shows via RSS Feed. Download WITS Podcast on iTunes for your iPod or iPad.

May 4 - Join us for part one of a two-part interview with Apostle Kevin A. Johnson. In this segment, Apostle Johnson will be discussing Dust Collector, a step-by-step guide to spiritual transformation. He also recounts his own inspiring story of how, in depths of one of his most trying times, God took the "dust" collecting on his soul and transformed it into a prosperous and fulfilled life.

May 11 - Apostle Kevin A. Johnson returns to discuss his follow-up book, Sabotage. Whereas Dust Collector focuses on the miracle of life transformation, Sabotage provides excellent advice on how to rid our lives of negative people, events, and-- most of all--our own destructive inner dialogue. Johnson will also speak about Just Breathe Ministries, LLC, the transformational organization he owns and operates with his wife, Terrah.

We Are One in Spirit Podcast

We Are One in Spirit Podcast allows for people of all walks of life to discuss their spiritual journey and life-transforming experiences that remind us that we are all ONE IN SPIRIT. Uplifting, enlightening, and insightful topics include healing, empathy, intuition, spiritual/psychic gifts, metaphysics, soul development, afterlife, spirit communication, and more. This interactive podcast has with a Q&Asession at the end of each guest presentation. To join the call, dial 1-605-475-6350 and enter participant access code 356172.The metaphysical shows are archived at feed:// You will also find us on iTunes.

On May 17 - Rick DiClemente will join us to discuss his new book, The Exquisite Zodiac. Rick is not your typical astrologer. Widely known as a “way shower,” he blends math-science and spiritual-psychic ability with empirical knowledge in order to reveal the multi-faceted story in each chart. Rick’s intuitive-astrological readings are like a sit-down with a trusted friend who has your ultimate best interests at heart. At the same time, he brings alive the applied discipline of consulting with the cosmos for timeless wisdom that helps others better understand themselves, their relationships and their lives. The Exquisite Zodiac focuses on WHY the signs are the way they are. What your archetype is like and why you feel as you do, better known as your "Sun Sign." We will discuss six major reasons the signs are different from each other and exactly how they are all tied together. You are more than just your Sun sign!

On May 31- Medicine Song Woman Brenda MacIntyre will be joining us on We Are One in Spirit Podcast. Brenda is a healer, business coach, spiritual mentor and award-winning singer. She helps women healers who are struggling with getting clients, to express themselves and their sacred power with confidence and charisma, and enrol committed clients, so they can make a massive difference in the world AND enjoy the freedom and prosperity they deserve.